Ensuring Sustainable Value from Consultants
Author: Fiona CZERNIAWSKA
Published in: Vol:9 No.3 / 2008
      Management consulting in mature consulting markets produces highly satisfied clients but still has a poor public image in the media. This paradox can be explained by looking at the people commonly canvassed in satisfaction surveys. Typically, these are senior people who have a good understanding of why the consultants have been hired. In contrast, satisfaction rates among clients� middle and junior managers are lower. Improving satisfaction among this important stakeholder group is important for the long-term survival of the consulting industry. The best way in which this can be done is by ensuring that junior and middle managers gain on a personal level from consulting projects.
Pages: 82 - 89